Securing the full six pack for Garage Project

Packaging and print


The Challenge

Garage Project is an award winning independent brewery based in Wellington’s Aro Valley. They faced a challenge with their open 6 can carry pack; the single can barcode was being scanned instead of the pack barcode, meaning customers were only paying for the one can – not six. Blue Star were tasked with finding a secure solution.

The Solution

Having a quality end-to-end packaging solution from design through to print and finishing devices ensured we were able to meet and deliver based on the brief. Our packaging design team were able to give Garage Project examples and prototypes to choose from before committing to their final product choice. Our print finishing is world class, matching the award-winning beer packaged within.

The Result

We have a very happy customer, with the product line proving very popular for Garage Project. Their sales continue to grow and with this packaging change, their retail partners are happy with the knowledge that shoppers are always paying for the full six pack, not just one can.